When static images aren't enough - animation fits the bill

When the property market is tight developers need all the help they can get to attract prospective buyers. Money spent on marketing material showing the development in it’s best light is money well spent. Developers must make their development stand out from the crowd and nothing shows the potential buyer the environment they will be working in better than animation.

Animation can demonstrate the living space and environment with greater clarity and attraction than any other display medium.Animation is neither simple nor cheap, but it is extremely cost effective because it sells property faster. Animation is extremely cost effective when you compare the cost of a display apartment, and animation is a flexible presentation medium in that it can be used on the web, can be emailed (in low resolution), can been viewed in multiple sales offices without extra cost and can be sent out to a large database using CD and DVD versions. No other presentation package can work as hard for you as animation.

Animation allows potential buyers to view the property remotely – when combined with multimedia presentation.

Idrawfast is well placed to create stunning animations with a team now numbering 96 highly skilled animators, backed up by a render farm that was used to render the worlds most successful fantasy trilogy (we aren’t allowed to mention the name of this trilogy in print but we are sure you can work it out). This render farm is arguably the most powerful render farm used in architectural animation in the world.

An architect's most useful tolls are an eraser at the drafting board, and a wrecking bar at the site.

- Frank Wright -

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