Apartment Builder, developed by idrawfast, is not simply a clever presentation medium but a very powerful selling tool . Apartment Builder was developed in response to a need idrawfast learned about by talking to the people at the coal face – the salespeople in the display centres.
We went to a number of salespeople and asked them what was their single biggest frustration in the sales suite, and the unanimous reply was, “Stopping the browsers long enough to break the in built resistance to being approached by a salesperson.”
So we looked at how we could engage the person who walks through the door in something that was interesting enough for them to stop, sit down and actually start looking through the development - allowing the salespeople to do their relationship building.

Apartment Builder allows for multiple schemes to be featured – using idrawfast’s interactive perspective technology, it shows views from every apartment at the click of a mouse and it allows users to select multiple furniture schemes – allowing the purchaser to imagine their own furniture in the living space. (See images 3, 4 ,5 , 7 & 9 over page) In addition, Apartment Builder contains a SQL database function that tracks purchaser preferences – which are then sent to the developer, builder or salesperson by email in the form of a detailed report. (See image 6 over page) Able to contain contracts for fast sales; Apartment Builder can also contain up-to-date pricing on all apartments, which can be changed by the salesperson on a daily basis to keep up with the market.

• Illustrated Floor plans linked to a spinning 3D model of the building. When you click on the elevation of your choice, and interactive overall floor plate comes up. Clicking on the apartment you want to view brings up a coloured floor plan, which can then link to the view from that apartment. (See images 1, 2 & 8)
• Real time update on availability of each individual apartment.
• A full description of the property.

The number of features that Apartment Builder can be fitted with is endless – and all with one aim – to give the developer a tool

that will sell property faster and with less hassle. Floor
Plans, Lifestyle, suburb information, etc.. are all part of the experience.
Apartment Builder is not only an innovative and interesting sales tool but performs on several levels, and is also a sales tool that allows sales to take place remotely using its online
interactivity.
Designed so can to sell your property in multiple locations at one time – anywhere in the world, Apartment Builder is the key to increasing sales by remotely showing a prospective purchaser everything required to make a decision apart from actually being there. As an investment
property selling tool apartment builder almost negates the need for a sales person – especially for remote sales activity.

Some features of Apartment Builder:

• Information gathering module linked to SQL database,   which recognizes current clients. Provides detailed browsing report for individuals allowing alternative   properties to be offered fitting the profile of the   prospective purchaser.
• Perceptions of the region and your demographic in that   area. Suburb Profile, regional history,
landmarks, amenities and lifestyle centres.
• Location maps with aerial photography and road distances.
• Details of the current market status – market analysis   based on post code, historical and
current trends.
• Schedule and textured images of finishes and materials.

• Interactive perspectives and animations showing various  furniture, finishes and
material schemes, printable and reportable to developers,   sales agents and builders according to the individuals customers choice. All of which contains bathrooms, kitchens, living areas, bedrooms, landscape,   views and
development amenities such as pool, gym, reception areas  and gardens.
• Pricing module allows for choice of upgrades and finishes choices   to be priced in real time and added to the sales contract.   Sales contract can be printed in real time as well as a   perspective
image showing the finishes and furniture in place.
• All legal documentation including disclosures and disclaimers can be printed from the system incorporating the individual’s details.
• Architect, interior designer, landscape architect, and developer profiles, including a showcase of past work.
• Can be prepared in both online web based format and stand-alone interactive DVD format (interactive DVD does not have the full functionality of the SQL database).
In addition to all the features and benefits Apartment Builder offers, idrawfast can create
Apartment Builder in multiple languages - if you are targeting investors in the booming Asian
market then we can offer the entire product in a number of languages.
This in itself will give you an advantage over all your competitors (Unless, of course, they
also use Apartment Builder!)